E-cigs market has been a long time misled by the concept that the e-cigs target at those teenagers pursuing fashion and cool and specially on the coming trend, the e-cigs have been endowed with a culture of entertainment, which in a large degree is an ignorance of the succedaneum for tobaccos.

The real market of e-cigs rely on the traditional smokers who have the demand to utilize e-cigs to take place of tobaccos and once this part of consumers have been aroused, there will be an immeasurable potential growing. Actually, the fanciers of e-cigs only stand for the visible part of the e-cigs market while the traditional smokers are the unseen potential.On this circumstance, e-cigs wholesale to the retailers to cover more traditional smokers are a point of no return.

Seen from the whole of the industry, the strategic of the e-cigs should change from the entertainment type of e-cigs such as e-cigs with low security coefficient but huge vapor or high power, to those really available kits with safety and convenience, for example, manufacturers can improve the e-cigs from the capacity or size even the appearance to make the vapers feel more at ease while vaping , like the Joyetech AIO Kit. Sticking to obeying the rules or regulations of different countries and transforming the target consumers to the traditional smokers are the basis to improve and design more accessible, safe, long-lasting and convenient e-cigs to arouse the immeasurable potential of consumers.

Some people may wonder what are the real consumers of the e-cigs and how to target at this part? We can list hundreds of reasons to buy e-cigs such as quit-smoking, cool, comparison, presents and so on and all the reasons can be divided into two group of consumers, the first part are the traditional smokers who want to quit smoking or find something to replace tobacco.For a healthier and safer experience, the survey finds that the growth of the sales of the low tar contained cigarette reached 109.3% during the 2010-2012 while the growth of the traditional cigarette only reached 1.6%. So we can speculate that the target of the e-cigarette being safer and more environmental fits the growing trend of the healthy demands.

In order to grab this part of consumers, INNOKIN’s launching of the Coolfire3 and the Smok Guardian taking a similar appearance with the traditional tobacco pipe are seem to be more accessible and Joeytech’s AIO series fit the demand of easy-taking and safe-using. Seen from the Taobao searching amounts and sales have been growing recent years.Let’s have a closer look at this group of vapers, we can find that consumers of the purchasing of e-cigarettes are the male young and middle-aged or the male middle class, who are also the main force of quit-smoking group.  Consequently, we can see that whoever want to quit smoking or find something to replace smoking, they will gradually turn to the more healthier and safer way of smoke, that is vaping.

The second part of the e-cigarettes are the social group who seek the way of showing identity or follow the fashion. Some may think traditional smoke seems more active and helpful for social activities because people can talk with each other or communicate with each other by smirting while e-cigs can only be used by oneself and there is no need for fire or transferring cigarette.It is only partly true that e-cigs fans and brothers are communicated with each other by sharing their own vaping experience such as recommending the box mod, atomizer or which type of e-juice are most tasty, on this circumstance, the e-cigs ShopNBC are born at the right moment. Many of the e-cigs store are equipped with bars, Led screens ,entertainment facilities and more than that , some of the vaping experts will held speeches to show other vapers how to DIY, dripping, make coils and etc, so we can say vaping is also another experience though it is different from smoking.

From all the elements, we can see that there is an irreversible growing trend in the e-cigarette wholesale for first the demand of a healthier life and then the increase of physical stores.If you are interested in the wholesale of e-cigs, you can turn to Cacuq to find the hottest and newest e-cigs online.It is a transformation of the e-cigs consumers and whoever grabs the opportunity , they will stand out in the market.

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